SAP - Customer Relationship Management (CRM)

SAP CRM

SAP Customer Relationship Management (CRM)

In today’s challenging business environment, companies are staying focused on their most valuable assets – their customers. MAK Tree SAP Customer Relationship Management (CRM) helps companies to manage their customers like never before. From marketing to sales to service, streamline every operation to improve efficiencies and deliver a better customer satisfaction.

Unlike other CRM software, the SAP CRM application helps companies to reduce cost and improve the quality of their business decision-making processes.

SAP CRM

Overview

The SAP CRM solution enables a wide range of end-to-end business processes to address an array of marketing, sales and service situations. The functionality of SAP CRM is deployed step-by-step and easily adapts and extends to provide a more distinct customer experience.

Maximize customer satisfaction by delivering exceptional customer service while reducing service cost. The aim is to transform the contact center into a strategic delivery channel for marketing, sales and service efforts across all contact channels, while maximizing customer loyalty, reducing costs and boosting revenue.

  • Deliver high quality customer support with improved customer satisfaction
  • Allow customers to create new service tickets and track the existing ones
  • Streamline across all sales channels and end-to-end enterprise sales processes
  • Manage Partner channels effectively
  • Act on e-business trends and increase competitiveness with better insight and analysis.
  • Improve customer convenience and control with powerful, intuitive self-services.

Marketing:

With SAP CRM, marketers have the tools they need to make essential business insights and intelligent decisions to drive demand and increase customer retention.

Features

  • Standardize and streamline marketing process with a central marketing platform.
  • Accelerate marketing processes by aligning marketing resources effectively
  • Utilize customer loyalty programs to retain high-value customers.
  • Campaign management and E-marketing

Sales:

With SAP CRM, transform direct and indirect sales force into a team of knowledgeable and trusted advisors

Features

  • Maximized revenue growth.
  • Focused sales areas.
  • Use each customer interaction to optimize the value delivered and to increase loyalty.
  • Streamline all sales channels and end-to-end enterprise sales processes.

Service:

SAP CRM enhances customer satisfaction and reduces service costs by delivering exceptional customer service and streamlining service operations.

Features

  • Resolve issues quickly by providing appropriate tools.
  • Easy access to information will boost field utilization.
  • Increase customer retention.
  • Offer relevant services and products based on insights into customer needs.

Contact Centre:

With SAP CRM, transform the enterprise's contact center into a strategic delivery channel for marketing, sales and service efforts across all contact channels, while maximizing customer loyalty, reducing costs and boosting revenue.

Features

  • Utilize targeted, personalized telemarketing campaigns that will increase sales and extend market reach.
  • Resolve customer issues during the initial call and improve customer service.
  • Use all contact channels to provide a consistent customer experience.
  • Act on contact center operations and trends with better insight and analysis.

Ecommerce:

With SAP CRM, utilize the Internet and turn it into a tool to drive sales and increase channel interaction while offering consumers a personalized online experience and convenient self-services.

Features

  • Use targeted, personalized e-marketing campaigns to drive customer loyalty and demand.
  • Improve customer convenience and control with powerful, intuitive self-services.
  • Deliver consistent and accurate product, pricing and customer information across all customer touch points reducing the cost of sales and support.
  • Act on e-business trends and increase competitiveness with better insight and analysis.
  • Use streamlined, end-to-end, order-to-cash processes to make reliable commitments.